$20 "Urchin Bait" Craze & Why Bass Love 'Em

We are BACK at the bar and breaking it all down on this Berkley 'Moeba episode of Ike Live.

Memorial Day weekend is in the books, and Ike and Beck kicked things off by breaking down how they spent it, what it meant, and why this time of year hits different as the tournament trail heads into the back half of the season.

Speaking of the back half... this episode marked the official halfway point of Mike's FINAL year on the Bassmaster Elite Series. With nine tournaments on the schedule, the clock is ticking on one of the most legendary careers in the history of the sport. Ike gave an honest, uncut look at exactly where things stood: what was working, what wasn't, and what lay ahead for the rest of the run.

Then, the crew dove all the way into the topic EVERYBODY is talking about right now: The Fuzzy Ball / Coike / Urchin Bait. This weird elastomer ball has completely taken over bass fishing.

Here is what went down in this episode:

• The Urchin Bait Craze: What IS this thing, why are fish going absolutely crazy for it, and why did it sell out everywhere at $20 a bait?
• Pressured Fish: The science behind why lock-jawed bass choke this thing when they won't touch standard soft plastics.
• The Elite Series Level: How Mike sees this weird bait fitting into top-tier competitive tournament fishing.
• The Halfway Check-In: An honest, look back at the highs and lows of the first half of Mike's final Elite Series run.

This is Ike Live at its absolute best. Pull up a chair, grab a cold drink, and catch up on the full replay.